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From Choking to Clutch - A Sports Psych Coach’s Journey to Mental Strength

Monday, April 21, 2025

From Choking to Clutch: Valerie Alston's Journey to Building Mental Strength in Young Athletes

In a world where young athletes face immense pressure both on and off the field, understanding and fostering mental toughness has never been more crucial. In this insightful episode of the "Confident Calm Clutch Car Ride Conversations" podcast, host Valerie Alston shares her journey from a high school athlete grappling with performance anxiety to a revered mental performance coach. Valerie's experiences underline the importance of resilience, confidence, and mental strength for athletes of all ages.

The Genesis of a Mental Performance Coach

Valerie Alston reflects on a pivotal experience during a high-pressure high school softball game that catalyzed her path to becoming a mental performance coach. Despite her extensive experience in travel ball and championship games, Valerie found herself paralyzed in the batter's box, struck out, and burdened with blame. This event marked the beginning of her quest to understand performance under pressure. Thanks to her father's perceptive intervention, Valerie worked with a sports psychologist who equipped her with vital mental skills, transforming her approach to the game and leading her to success.

From Athlete to Coach

Building on her own experiences, Valerie pursued her passion for sports psychology during her collegiate years at the University of Minnesota. This passion translated into a career where she inspired and assisted young athletes in overcoming their mental blocks. Her work with soldiers since 2008 further deepened her understanding of mental resilience. But it wasn't until the unexpected challenges of the Covid era that Valerie reconnected with youth sports, igniting her mission to help the next generation of athletes.

The Struggles of Modern Youth Athletes

During the podcast, Valerie highlights the distinct challenges faced by today's adolescents—particularly the mounting anxiety and perfectionism fueled by societal and technological changes. Social media's impact and the safetyism culture have altered how youths perceive failure and pressure. Valerie emphasizes compassion and understanding, recognizing that young athletes navigate a significantly different landscape than she did in her formative years.

Writing "Confident, Calm & Clutch"

Witnessing recurring themes in her clients’ struggles inspired Valerie to pen "Confident, Calm & Clutch," a book aimed at providing practical solutions to common performance issues. The book addresses the universal questions young athletes and their supportive parents face and offers strategies to bridge the gap between practice excellence and game-day performance.

Sparking Meaningful Conversations

Valerie isn’t only interested in sharing her expertise; she’s passionate about fostering dialogue between parents, coaches, and young athletes. In her podcast episode, she includes reflective discussion points designed to spark conversations about perfectionism, responsibility, and confidence among families. These questions encourage open dialogue and shared learning experiences, helping athletes and parents alike explore the mental aspects of sports and performance.

Connecting and Supporting a Community

As she closes the podcast, Valerie encourages listeners to engage with her content actively by leaving reviews, contributing topic suggestions, or subscribing to her newsletter. Her goal is to build a supportive community that empowers young athletes to remain confident and composed, regardless of the scoreboard. By sharing her insights and fostering community engagement, Valerie continues to make a lasting impact on the world of sports psychology for young athletes.

Whether you’re a parent, coach, athlete, or simply curious about the nuances of mental performance, Valerie Alston's journey offers valuable insights and strategies for overcoming mental barriers. Her story is a testament to the power of perseverance and a reminder that mental toughness is a skill honed over time, and with the right support, every young athlete can thrive under pressure.

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Hi, I Am ValErie Alston

Certified Mental Performance Consultant

Resilience Trainer and Performance Expert for the Army

Author

Former D1 Softball Player

Crossfit Enthusiast

Avid Traveler and lover of food

And Awesome Auntie!